Get to know the other stakeholders

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Section 3: Links

This section is about building collaborative partnerships with stakeholders that are relevant to your issue and area of work.

The main tasks for researchers here are:

  • Get to know the other stakeholders
  • Establish a presence in existing networks
  • Build coalitions with like-minded stakeholders
  • Build new policy networks

Get to know the other stakeholders.

Besides policy makers, there is usually number of other stakeholders with interest in particular issue, or with some type of influence on the formulation of corresponding public policies. Getting to know them and getting a clear picture of what role they play (or could play) helps us in finding allies for our cause and designing our strategy of intervention in the policy making process. We can keep track of who the main stakeholders are by:

Strategy: Find out who is involved in discussions on particular issue

Tools and Usage Potentials Limitations Examples
Social media scanners such as UberVU, Allows us to be informed about ongoing discussions on specific topics.

UberVU provides alerts when specific keywords are mentioned.

UberVU is a paid service
RSS feeds

Subscription to RSS feeds from online spaces where discussions on particular policies take place

Follow posts by people interested in the specific issue Not all sites offer RSS feeds for all posts, including comments and discussions.

Strategy: Involve in online forums and other spaces where issues related to specific public policy are being discussed

Tools and Usage Potentials Limitations Examples
Online forums

Most online forums (such as Google Groups ) provide a possibility to list forum users, filter posts of a specific user, see who are the most active members, etc.

Online identity does not always represent real identity of forum members.

Strategy: Build online relationships with main stakeholders

Tools and Usage Potentials Limitations Examples
Social Networking tools, such as Facebook

, Orkut, Twitter...

Link online with people whom you know are involved in policymaking processes. Share information about your work with them through alerts and other sharing tools, learn through their SN profiles on what they are working. Politicians and grey eminences of policymaking processes (particularly from corporate sector) are difficult to access through social networking tools, as these tools build on personal (human) connections.

Mutually reference blogs of other stakeholders on your blog.

By referencing “blogs-friends” on your blog, a network of mutually connected spaces is created. That opens possibility of information exchange, sharing of views on each other's blog, etc. Similar limitations as above

Strategy: Conduct surveys among end users of specific public policies

Tools and Usage Potentials Limitations Examples
Online Survey tools, such as Limeservice, SurveyMonkey or

Google Form (part of Google Docs)

Data collected through online survey tools can be visualised as graphs or further analyzed using standard statistical methods and tools (statistical data).

If online surveys are conducted in accordance with sociological survey methods, the collected data can be used as an evidence in supporting our cause.

SurveyMonkey is a paid service. Limeservice is also a paid service, but it has a free limited version.
Opinion polls – feature available in many blogging systems Allows blog author to have users express their opinion (vote) on a specific issue and instantly displays polling results.

The polls are very easy to set up and manage and the results can be used for our own information about readers' views, as well as (to a very limited degree) to support our arguments.

The results of polling are never representative because:

a) the numbers of voters is rarely high enough to be statistically significant

b) people expressing their opinion on a thematic blog are already only a selective group – readers of the specific blog.

Therefore there are significant limits as to the degree to which polling results can be used to support scientific arguments.


Table of Contents of the iGuide

1. Introduction

2. Basic Communication Strategy and use of Web 2.0 Tools for Evidence Based Policy

3. Section 1: Political Context

4. Section 2: Evidence

5. Section 3: Links

This iGuide is licensed under a Creative Commons Attribution-Share Alike 3.0 license.

Impact 2.0 is a project of the Fundación Comunica with funding provided by the International Development Research Centre (IDRC), IDRC.jpg Ottawa, Canada.

Consult the User's Guide for information on using the wiki software.